| Entrepreneurship: Description
The Craig MBA in Entrepreneurship is designed for individuals who:
•own their own business or are considering starting their own business,
•want to join a startup or emerging business,
•want to work in an industry with startups or emerging businesses
as clients or customers,
•like to work at jobs with a significant amount of project type
of work, and/or
•aspire to positions of greater independence in large firms such
as executive management, new venture management, or brand management.
The Craig MBA in Entrepreneurship seeks highly motivated individuals
who desire to join the New Economy. With economies around the world
in transition, firms are placing greater emphasis on employees with
with the ability to think and act cross-functionally. A critical
skill for New Economy participants is the ability to formulate and
implement plans that solve unique business problems. The Craig MBA
has built its courses around the development of such skills.
The Craig MBA Entrepreneurship program is unlike any other program
in the country with a blend of practical theory with hands on results.
The Entrepreneurship program requires students to take four sequential
courses starting with the foundations of entrepreneurial thinking
all the way through to the actual launch of a viable business in
the marketplace Course materials are organized to provide a logical
journey through the entrepreneurial experience with each student
completing the program fully prepared to join an entrepreneurial
firm, launch an entrepreneurial firm, or work with an entrepreneurial
firm. The MBA in Entrepreneurship has been developed around the
following guiding principles:
Practical theory – Theory and textual material are used in all
courses, but the emphasis will be on how the material applies in
the entrepreneurial context.
Learning by doing – All courses emphasize practical applications
of material through the extensive use of “real world” exercises.
In fact, all Craig Entrepreneurship MBAs will work with at least
one local startup or emerging business and will take part (individually
or on a team) in at least one business startup before completing
the program.
Entrepreneurship is interdisciplinary – Intermingling the talents
of business students from multiple functional areas and non-business
students in practical exercises poses significant benefits for all
concerned. We believe that successful entrepreneurial ventures are
a product of such interdisciplinary collaboration.
The team approach – The New Economy workplace demands individuals
that work well in teams. So does our program. All Entrepreneurship
core courses are team taught to ensure that multiple perspectives
are included. Students are expected to work together in the formulation
and implementation of projects. And each course utilizes community
resources by involving speakers and advisors numerous local entrepreneurs,
business people and others working in areas associated with new
venture formation.
Community involvement – As part of the curriculum, students will
intern with local entrepreneurial firms
The Craig School of Business is one of very few programs in the
nation with two endowed chairs in Entrepreneurship. They are, Professor
Timothy Stearns the Coleman Foundation Chair in Entrepreneurial
Studies and Professor Bob Hill, the Reighard Chair in Entrepreneurship.
The Craig School is one of a few select programs to receive funding
for a Kauffman Entrepreneurs Internship Program (KEIP). KEIP is
sponsored by the Ewing Marion Kauffman Foundation and provides financial
support for students to intern with local entrepreneurial firms.
In addition, Coleman Entrepreneurial Internships are available to
support students working on entrepreneurial programs and projects
through the Craig Business School. Students have multiple opportunities
to work with area entrepreneurs through the Central Valley Business
Incubator, the Entrepreneurial Resource Center, and the new Center
for Innovation and Entrepreneurship, and the Institute for Developing
Entrepreneurial Action.
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Entrepreneurship: Elective Courses
MBA 270. Seminar in New Business Ventures (3)
(required). This course provides an overview of the entrepreneurial
process from the initial idea through startup, growth, and harvesting
the business. Using the business plan as a primary learning vehicle,
students learn how to manage all elements of a business in the entrepreneurial
context. The course is team taught to ensure the appropriate coverage
of issues in marketing, finance, information technology and accounting.
Fall semester
MBA 272. Seminar in New Venture Management (3)
(required). Prerequisite: MBA270 or permission of professor. Provides
an understanding of the managing and growing of a new firm. The
course provides hands on skill and knowledge building through case
analysis, interaction with community entrepreneurs and leaders,
and readings. Students should consider taking an internship with
an entrepreneurial firm while enrolled in the course. This course
is team taught. Spring semester.
MBA 273. New Venture Practicum I (3) (required).
Prerequisites: MBA 270, MBA 272 or permission of instructor. This
course covers the processes by which business ideas are developed,
screened and tested. Key topics include: business idea generation,
techniques for screening ideas, the development of product and business
concepts, prototype development, and feasibility analysis. Objectives
are met with classroom instruction on key principles, case analysis,
and a strong emphasis on practical exercises. This course is team
taught. Fall semester.
MBA 274. New Venture Practicum II (3) (required).
Prerequisites: MBA 270, MBA 272, and MBA 273 or permission of instructor.
Through hands-on instruction, this course provides an understanding
of the process of starting-up, growing and harvesting a new business.
Objectives are met with classroom instruction on key principles,
case analysis, and a strong emphasis on practical exercises. This
course is team taught. Spring semester.
MBA 289T. Seminar in Business Topics (3) Prerequisite:
completion of 9 units of 200-level courses and permission of Graduate
Director. Theory and developments in business. Irregular offerings.
Entrepreneurial Finance and Managing Creativity and Innovation are
two examples. With significant interest, these courses could be
offered again and/or added as new elective courses.
MBA 290. Independent Study (3-6) Prerequisite:
Advancement to candidacy; permission of Graduate Director and Faculty
Advisor. Approved for SP grading. Fall or Spring semester. Numerous
types of projects with local startups ,small and emerging businesses
are possible. The projects may be initiated by either the student
or a faculty member.
MBA 292. Readings in Business (3) Prerequisite: Advancement to
candidacy; permission of Graduate Director and Faculty Advisor.
Approved for SP grading. Fall or Spring semester.
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Entrepreneurship: Contact
Dr. Tim Stearns (D.B.A. Indiana University)
E-mail:
timothys@csufresno.edu
Phone: (559) 294-2045
Fax: (559) 294-6655
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